





I have built nearly 40 websites since 2002, when we started commercially. I’d run our own site since 1997, and started with that experience. The main reason for hiring me, is that I know the technicalities and vocabulary of food and drink (and I can spell!). That way I spot the errors and problems ahead. I’m also practical about what my customers need from a site.
Technically, my sites are not trying to be state-of-the-art. I’m designing for the real world, that sells stuff. Some use small Flash! graphic animations - adds expense in time (good fun tho’!). Most net users - your potential customers - really, just want easy, organised access to information - a quick download that fits their screen, and 15” flat, or 17” CRT is the basic minimum these days. Remember 20% are not on broadband, and there’s plenty of alternative browsers out there, which we must cater for - a significant number are now on Firefox. Internet Explorer isn’t for everybody. And, attention spans are very short on the net. Give fast service or lose punters.
The rule is... The homepage must show promise (i.e. be working) in 15 seconds, and be all there in 30-40. And no page more than three clicks in.
I do thoroughly test my sites. They are logically arranged... and they do work! But the acid test is to see the sites. Each has notes to show the salient features. Click ‘sites’ above and choose a site. It will open as a page within a page. There’s quite a number of big files; sorry for the delay if you’re on dial-up.